INYOURFACE: Adrian Cann for Soyaskin

More and more, men are starting to pay attention to their skin and the maintaining it. It's all about simplicity; products that look cool, are easy to use, and provide results. Maintaining an active and healthy lifestyle is essential for overall balance. Soyaskin is proud to introduce international soccer star Adrian Cann as the new face of our '13/'14 Men's campaign.

Soyaskin Previewed and soft launched the new campaign directed toward the men’s beauty consumer market at The Thompson Hotel Toronto on October 24th, 2013, introducing Canadian MLS Footballer Adrian Cann as its latest face for the brand. Cann, a former Toronto FC soccer player and winner of the 2007 MLS Most Outstanding Defender while with the Vancouver Whitecaps, is proud of his new association with Soyaskin. “Soyaskin products are an essential part of my wellness routine,” says Cann. “While traveling and training, for instance like now in Milano, nothing is better than using natural skin care products to make me look refreshed and feel great. They remind me of the natural essence of Tuscany. As a high performance athlete, I need to take excellent care of my body, and Soyaskin products help me do that.”
“Soyaskin strives to work with Canadians who represent the company’s ideals,” says Soyaskin founder Melani Chong. “I am a sports fiend, and Adrian is a positive role model who demonstrates that hard work and healthy goals lead to success. Soya embraces partnerships that show how its products are part of a healthy and active lifestyle.” The Soya Boutique is a Canadian skin care company with a philosophy that healthy longevity is at our fingertips and total health can be effortless, starting with the skin. Soya skin care and home products are based on 4,000 year old traditions and beauty techniques that have been lauded for maintaining skin beauty and total health.

Soyaskin personal care products, including the Soyaskin Signature “Longevity” Facial, are currently featured at the Nouvelle Maria Spa at the Skyline King Edward Hotel in Toronto. Other Soyaskin products include the New Cayman Sugar Scrub, released earlier this year at Men’s Night at the Spoke Club, as well as Mandarin and Green Tea Foaming Cleanser, Soap-free Emulsive Cleanser, Anti Aging & Brightening Facial Moisturizer, Repairing Serum, Vitamin-C Face lifting Serum, Detoxifying Facial Massage Cream, Nourishing Body Oil, Canadian Glacial Clay Mask, Antimicrobial Yoga Mat Disinfectant Spray and Healing Beauty Balms. All Soyaskin products are available at www.soyaboutique.com.